I sometimes read Qs like these – seemingly posed to try out the San Francisco Giants is Love Profile Pride shirt in other words I will buy this old and noble profession of watchmaking, and seem to imply that the old friend is dead forever. Well, it’s not (and if it’s not, sorry for my misunderstanding). The development of technology has simply turned what is for some convenience products – that is, goods – into a real luxury product.
In the San Francisco Giants is Love Profile Pride shirt in other words I will buy this 2020s, we have more ways to reliably determine and display time than using an object based on 500-year-old technology. It would be like going into battle with breastplates, swords, and muskets. We don’t need watches anymore – and that’s exactly why they are becoming an option rather than a necessity. To tell the truth, the watch market had its best year in 2019, and after the 2020 slump with COVID, it almost regained its 2019 results in 2021 (I quote data from Federation of Swiss Watchmakers).
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